Annabel's Summer Façade
3D printed flowers manufactured for one of London's most celebrated seasonal façade installations.
Bringing Annabel's Summer Façade to Life with 3D Printed Flowers
How can digital fabrication help deliver a highly detailed façade installation within a demanding production schedule?
Every year, Annabel's transforms its iconic Berkeley Square townhouse with a spectacular seasonal façade installation.
397 petals. 120 flowers. 10 days of production.
For the 2026 summer display, Fab.Pub was commissioned by S2 Events to manufacture 33 3D printed flowers designed by Tatiana Kharchylava, forming part of a vibrant façade featuring blossoms, butterflies and birds across the building's historic architecture.
Manufactured from PLA, a bio-polymer derived from fermented sugar, the installation combined digital fabrication with traditional finishing techniques to create a richly detailed seasonal display, bringing one of London's most anticipated summer façades to life.
THE CHALLENGE: DELIVERING HUNDREDS OF 3D PRINTED FLOWERS AGAINST A TIGHT DEADLINE
The installation demanded a large quantity of decorative floral elements within a tight delivery programme.
While the flowers needed to appear handcrafted and unique, producing every element as a bespoke piece would have significantly increased production time and complexity. The scale of the flowers also exceeded the build volume of many conventional 3D printers, requiring innovative fabrication and assembly methods.
The challenge was to deliver a visually rich collection of flowers that could be produced efficiently, assembled quickly and installed on schedule.
MODULAR DESIGN, MAXIMUM VARIETY: A SCALABLE APPROACH TO FLORAL FABRICATION
Fab.Pub developed a modular design and fabrication strategy that balanced visual variety with manufacturing efficiency.
Using a family of interchangeable petal geometries and multiple size variations, we created a flexible system capable of producing numerous unique flower compositions from a limited set of printed components.
Flowers were manufactured using a network of eleven FDM printers operating continuously over ten days. Once printed, petals were shaped through a hot-water forming process and assembled into their final configurations. Larger flowers were produced in sections and mechanically welded together using precision alignment features.
This approach enabled rapid production while preserving the handcrafted character of the final installation.
FROM DIGITAL COMPONENTS TO ICONIC INSTALLATION: BRINGING ANNABEL'S SUMMER FAÇADE TO LIFE
The project demonstrates how digital fabrication can support large-scale experiential design by enabling complex decorative elements to be manufactured quickly, accurately and at volume.
By combining modular design with additive manufacturing, Fab.Pub helped transform an ambitious creative vision into a buildable and deliverable reality.
1,817 PRINT HOURS, 100KG OF MATERIAL, ONE LANDMARK LONDON TRANSFORMATION
397 PETALS, 120 FLOWERS, ONE ICONIC SUMMER FAÇADE
Over a ten-day production period, Fab.Pub manufactured 120 flowers comprising 397 individual petals, creating 9 unique floral designs for Annabel's Summer Façade 2026.
Produced using 100kg of PLA bioplastic across 1,817 print hours, the project achieved a 90.91% print success rate, while 19kg of material was recovered and retained for future reuse through our circular manufacturing process.
FROM ONE-OFF STATEMENT PIECES TO LARGE-SCALE INSTALLATIONS
Fab.Pub helps brands, designers and event producers bring ambitious ideas to life through large-scale 3D printing and digital fabrication.
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